User & Market Research, Defining barriers and Stating relevant
solution, Visual & Interaction designing.
our approach
The approach was to make the user onboarding very smooth which will allow a user to actually explore the whole product and take the benefits and overall process of loan & investment very smooth so that they don’t have to
proposed solution
Minimal Design, easy to eyes with more white space and use of icons to make easy to understand.
Simplifying the whole process in minimum steps to increase conversion rate.
Straight Forward and to the point flow to encourage next billion users.
Making people understand the whole process even before starting to generate better clarity to first time users.