Web Apps

El Nombre

online investment and divestment platform

our role

User & Market Research,  Defining barriers and Stating relevant

solution, Visual & Interaction designing.

our approach

The approach was to make the user onboarding very smooth which will allow a user to actually explore the whole product and take the benefits and overall process of loan & investment very smooth so that they don’t have to 

proposed solution

  • Minimal Design, easy to eyes with more white space and use of
    icons to make easy to understand.
  • Simplifying the whole process in minimum steps to increase
    conversion rate.
  • Straight Forward and to the point flow to encourage next billion
  • Making people understand the whole process even before starting to generate better clarity to first time users.